Top 5 Film & Television Apps in the Middle East Q4 2021 Performance

During the fourth quarter of 2021, the top five film and television applications in the Middle East exhibited notable trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, highlights the performance of Netflix, Shahid - ﺷﺎﻫﺪ, Viu -Stream TV Shows & Serials, OSN+, and MX Player One.

Netflix saw a consistent weekly revenue throughout Q4, peaking at approximately $137K at the end of September and maintaining figures around $112K towards the end of December. Weekly downloads ranged from 71K to 99K, with a noticeable increase to 88K in the week leading to December 20. Active users hovered around 3.2M, with a slight dip to 2.9M in mid-November before recovering to 3M by the end of December.

Shahid - ﺷﺎﻫﺪ experienced fluctuating revenue, starting at around $651K and ending at $562K. A notable spike in revenue occurred in mid-October, reaching $737K. Downloads saw a significant peak of 118K in mid-October, while active users remained relatively stable around 570K to 630K throughout the quarter.

Viu -Stream TV Shows & Serials demonstrated modest revenue figures, with weekly earnings around $3K to $4K. Downloads showed a strong upward trend, starting from 28K in late September and escalating to 77K by the last week of December. Active users increased from 350K to 419K over the same period, indicating growing engagement.

OSN+ had a steady revenue stream, fluctuating between $81K and $119K. Downloads varied from 27K to 48K, with a significant rise towards the end of December. The app's active users showed a consistent pattern, averaging around 270K to 280K, peaking at 307K in the final week of the year.

MX Player One had minimal revenue, with weekly figures mostly below $200. Downloads remained steady, ranging from 28K to 38K, with a slight increase in the last weeks of December. The app maintained a robust active user base, starting at 1.26M and slightly increasing to 1.35M by the end of the quarter.

For more detailed insights and trends, visit Sensor Tower's platform.